Ed Sheeran – Azizam
Released on April 4, 2025, “Azizam” marks a bold new direction for Ed Sheeran and serves as the lead single from his eighth studio album Play. Blending Western pop with Middle Eastern musical elements, the song reflects Sheeran’s deepening global perspective and creative exploration.
Song Overview
“Azizam,” meaning “my dear” in Persian, combines upbeat dance-pop with Persian-inspired melodies and rhythms. Traditional instruments like the daf, santur, and ghatam add unique texture, while choral backing from Iranian and Indian vocalists adds cultural depth. Sheeran describes the track as a musical meeting point between his Irish roots and Persian flavor—a sonic expression of cross-cultural harmony.
Songwriting and Production
The song was written by Ed Sheeran, Ilya Salmanzadeh, Johnny McDaid, and Savan Kotecha. Sheeran co-produced the track with Ilya, crafting a lively, colorful sound. With vocal contributions from iconic Iranian singer Googoosh and instrumentalists specializing in traditional sounds, the production stays authentic while remaining modern and pop-friendly.
Charts
“Azizam” debuted at No. 3 on the UK Singles Chart, becoming Sheeran’s 42nd song to reach the UK Top 10. It also topped radio charts across Eastern Europe and Central Asia, including Croatia, Latvia, and CIS territories. In the U.S., it charted strongly across multiple radio formats. The song resonated especially with the Iranian diaspora and became a festive anthem during Nowruz celebrations.
Music Video
Two videos accompany the single. The first, the “Pink Heart Video,” was released on April 4 and features casual promotional footage shot in the U.S. The official video, released on April 17 and directed by Saman Kesh, shows Sheeran stumbling into a vibrant Persian wedding. Featuring appearances by Googoosh, Omid Djalili, and others, the video blends humor, color, and cultural richness, bringing the song’s celebratory spirit to life.
“Azizam” is more than just a love song—it’s a celebration of cultural connection. Through sound, visuals, and heartfelt energy, Ed Sheeran proves once again that music transcends language and borders, uniting people through rhythm, melody, and shared emotion.
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